Why did you get involved in Direct Marketing?

Was it to make a little extra money for a vacation? Was it because you had a family at home and thought you could fit it in? Was it because you loved the products and wanted to get exclusive access to discount prices and consultant specials. Was it because the company offered a reward to start that you couldn’t resist? Did you just want to try something new?

No matter what your reason was for starting, I bet over the course of a few months, your reason for staying involved is different.

Both of these elements comprise your personal story and should be shared.

Your Personal Story

If you are in Party Plan, the strength of your business relies squarely on the strength of your personal story. There are three elements to cover. Tell people why you started because that is a powerful and truthful motivator. Tell people why you have stayed because it shows that the company is supportive, that you have the ability to book shows after your first few, and that you find value in what you do. And finally, let people know that they also have the opportunity to give this business a go and see if it’s for them.

Make your personal commercial last 30-45 seconds. Cover all three areas. Your story will resonate with some people in your audience.